Friday, July 31, 2009

BIS #1468 LOGO UNVEILED FOR WORLD YOUTH DAY 2011

Zenith
MADRID, JULY 31, 2009:
The logo for World Youth Day 2011 in Madrid was presented on July 30, 2009. The image reflects youth of the world beneath the cross, united to form the crown of Our Lady, patron of Madrid. The upcoming World Youth Day is scheduled for August 16-21, 2011.
The logo designer, José Gil-Nogués, explained that the image symbolizes "youth of the whole world united to celebrate their faith together with the Pope, at the foot of the cross, and they form the crown of Our Lady of Almudena, patron of Madrid." The crown, Gil-Nogués added, forms the "M" of Mary and of Madrid. And the cross, symbol of Christianity, presides over the event.
The message of the logo, the designer continued, is "a catechesis, an opportunity for evangelization: The quick and sure path to reach Christ is the Virgin Mary, Mother of God and of mankind. In Mary's faith, youth have the example and model for reaching Christ and fulfilling the primary goal of World Youth Day: to bring their message to the world."
"The logo has a firm and spontaneous stroke," Gil-Nogués suggested, "like youth of the 21st century. It is close, friendly, open, joyful, carefree and positive".
"The use of a palette of warm colors -- red, orange and yellow -- transmits unmistakable warmth and friendliness, symbols of the identity of a city like Madrid, a nation like Spain. These colors also reflect the 'divine warmth' of Trinitarian Love."
The logo was selected after a competition among professional graphic designers.

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